It’s February and as every year around this time Gartner publishes its Magic Quandrant report on Analytics and BI Platform vendors/solutions. So it is always interesting to see how SAP is doing compared to the other big names in the industry, especially Tableau (Salesforce) and PowerBI (Microsoft) as those are the parties that I hear most about in the field.
What I also find interesting (and kinda funny) is that almost all vendors seem to be happy with their place on the quadrant, regardless of their position as a leader (obviously), challenger, visionair or even niche player. Look at all these press releases!
When I compare the quadrant to last year’s version, SAP is still in the same position as a visionaire, while Tableau and MS PowerBI are clearly way ahead as industry leaders. With Sisense, Oracle and Yellowfin moving to up it is getting crowded around SAP…
So let’s first have a look at the comments on SAP and SAP Analytics Cloud. Just as the last two editions Gartner is ignoring the SAP BusinessObjects BI Platform and its capabilities, but that is nowadays nicely in line with the SAP strategy for analytics.
SAP, SAP Analytics Cloud
SAP is a Visionary in this Magic Quadrant, thanks to its improved product functionality and strong vision, but it remains of interest predominantly to the wider base of SAP enterprise application users.SAP Analytics Cloud is a cloud-native multitenant platform with a broad set of analytic capabilities. Most companies that choose SAP Analytics Cloud already use some SAP business applications.
Gartner just published its legendary Magic Quadrant for Analytics and Business Intelligence Platforms for 2019. It is always interesting to see how the SAP BI offering compares to its competitors. In previous years I’ve been critical on this report, as most of the SAP tools were completely ignored (SAP BusinessObjects BI Platform, Lumira, etc.) and SAP Analytics Cloud was really just getting started. In the 2019 edition the BOBJ stuff is still out, but that is something I can live with as SAP clearly changed its strategy to cloud.
So let’s have a look at the chart. SAP is seen as a visionaire, but with a low ability to execute. The big competitors Microsoft (PowerBI) and Tableau seem to be far ahead, both in vision and execution. The details on SAP are basically a repeat of my good, bad and the ugly write up on SAP Analytics Cloud in 2018. Some quotes from the report:
SAP is a Visionary, its position in the Magic Quadrant being influenced by product limitations and relative weakness in terms of sales and marketing strategy. SAP still does not have the broad market momentum of the Leaders in this market. Its decision to focus on one product is beginning to improve its competitiveness, however. Reference customers for SAP Analytics Cloud report a much improved view of SAP’s viability as a vendor of modern analytics and BI.
SAP Analytics Cloud’s integrated functionality for planning, analytical and predictive capabilities in a unified, single platform is a differentiator. SAP is one of only two vendors in the Magic Quadrant with such an offering.
I can only agree with this. The focus should not be on purely closing the functionality gap with the quadrant leaders, but on offering a more integrated, broader solution.SAP Analytics Cloud